awareness business

A recent webinar invitation from Social Media Today nicely summarized the breadth of fast-moving change:

“ The self-guided knowledge available online lights the path to many offline adventures and projects. What we do and absorb online influences the way we eat, make purchase decisions, play, find friends and mates to play with and/or to marry. ”

Change is unavoidable, so people are making technology part of their routine. It's reasonable to expect a shift from one-way sharing of pictures, recipes and links to a bi-directional conversation that offers a chance to learn back from the community in a personal and meaningful way.

 

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